Recent Gartner reports suggest that India is the fastest growing ecommerce market in Asia-Pacific region. The Indian ecommerce market is estimated to reach $6 billion in 2015, a 70 percent increase over 2014 revenue of $3.5 billion. These figures help us understand the dynamics and opportunities in the industry. The ecommerce industry is at its peak in the Indian consumer scenario today. Ecommerce vendors are today on an expansion spree to widen their base and are investing in the platforms, logistics and marketing activities.
Tag: Business
Protecting IPR for your Business
We all are familiar with Intellectual property rights, the legal rights assigned to any person or group for their intellect creation. The World Intellectual Property Organization reports an estimate of about 36% growth (YOY basis) in the number of IPR applications. The digital economy has shifted the focus from physical assets to intangible technology.
