Recent Gartner reports suggest that India is the fastest growing ecommerce market in Asia-Pacific region. The Indian ecommerce market is estimated to reach $6 billion in 2015, a 70 percent increase over 2014 revenue of $3.5 billion. These figures help us understand the dynamics and opportunities in the industry. The ecommerce industry is at its peak in the Indian consumer scenario today. Ecommerce vendors are today on an expansion spree to widen their base and are investing in the platforms, logistics and marketing activities.
Category: General
Social Media for Commercial Success; a Potent Blend
Our virtual existence today determines our social existence. The way we update our status, whereabouts & interactions on social forums. We create our personal and social experiences to shape our online social identities. All that we share and post online represents our personality, thoughts, interest areas and worldly perceptions. Our virtual identity has a purpose behind it, whether it is to inform, entertain, acknowledge or broadcast. Does this define Social Media? Yes, I believe to some extent
Protecting IPR for your Business
We all are familiar with Intellectual property rights, the legal rights assigned to any person or group for their intellect creation. The World Intellectual Property Organization reports an estimate of about 36% growth (YOY basis) in the number of IPR applications. The digital economy has shifted the focus from physical assets to intangible technology.
Rise of the Online Grocer
Online grocery store? I never gave it a thought till I could find it as an option for me; rather the television commercial and my hyper-active routine told me so. Wow! It dawned upon me, how connected is the online shopping world to our lives and totally accepted the fact that the online shopping industry is flourishing and expanding at a pace beyond compare.
Significance of Database Testing
Database is a valuable asset for each and every company in today’s technology world. It is crucial and acts as the backbone of any software application. Without an appropriate database, we cannot imagine the application systems to function as per user requirements.
Relevance of Self Service BI
Self Service BI is a form of business intelligence wherein the end users can design reports as per analysis, play with chunk of data without knowing actual programming and SQL Queries, save and deploy the reports without any assistance of IT staff. Consequently, the power of BI lies in the hands of the business users.
Customer Service in the age of IoT
Whether your customers are business enterprises or end users; focus should be to cater to your customer. A Gartner research reports that by 2020, the customers will manage 85% of their relationships with an enterprise without interacting with a human. So we have to re-think and innovate our service models. The innovative service models will be based on latest technology developments including IoT.
Potency of Test Automation in long run
Companies design and develop software in order to solve the routine human issues with a potent blend of technology and human intelligence. It is very much essential that the software is tested in order to bring assurance that it works as expected. Moreover, it is that testing is efficient, quick and economical as well.
Software Testing & its Myths
As I began putting across my perspective on Software Testing, I found below Quotes quite interesting and relevant to the post:
“Software testers do not make software; they only make them better.”
“Testers don’t break software, software is already broken.”
How organizations can adopt new & emerging technologies effectively?
The technology is evolving at a fast pace, following Moore’s Law of increasing the capacity and speed of the microprocessors every two years. Today customers acknowledge and appreciate companies who stay abreast & upbeat about the latest developments. Innovation is the key growth driver for any organization, which plans to develop itself in today’s world. But they also need to consider the financial aspects i.e. the costs involved in the process.
Big Data for the Insurance Sector
Insurance Sector is expected to double the total premium income in next four years. Indian life insurance market, largest in the world in terms of polices is expected to grow at a pace of 12-15% in the next five years. This generates enormous data about the customers’ behavioural patterns and other aspects of the business. In order to expand and grab a bigger market share the insurers will be required to adopt new methodologies to understand the market dynamics. Big Data analytics can serve the industry requirements of harnessing and harvesting the data available for business decisions.
The Agile Implementation
The basic principle of Scrum is to focus the team iteratively on a set of features to achieve, in fixed- length iterations of one to four weeks, called Sprints. Each Sprint* has a goal, set by the ProductOwner*, who prepares the ProductBacklog* from where features are selected to be implemented in this sprint i.e. a SprintBacklog*. A sprint always leads to the delivery of a functional partial product.
